Design Grind
Launching an Unlimited Design Subscription Service
Developed the Webflow platform for Design Grind, a unique service offering unlimited creative work on a monthly subscription model. Based on a referral from Flow Solutions, this project involved building a responsive portfolio showcase and implementing best practices for clean HTML and foundational SEO to effectively launch the client's innovative business concept.
Webflow Development
Responsive Design
CMS Structure
SEO Fundamentals
Dive Deep
The client needed a professional and clear website to introduce their novel subscription design service to the market and effectively display a diverse portfolio (including social media designs, slide decks, web design, logos, print media, UI/UX) to attract monthly subscribers.
Solution:
Webflow Platform Build: Constructed a custom website in Webflow, focused on clearly articulating the value proposition of the subscription model.
Dynamic Portfolio Showcase: Implemented a filterable CMS structure to elegantly display a wide range of design examples, allowing potential clients to easily find relevant work.
Technical Best Practices: Ensured clean, semantic HTML structure, foundational SEO elements, and seamless responsiveness across all devices.
Structuring for a Subscription Service Model
A key focus was clearly communicating the 'unlimited design' offer and building trust. We designed straightforward pricing sections and an intuitive contact flow for onboarding. The portfolio utilized Webflow CMS with filtering capabilities, enabling potential subscribers to easily browse relevant samples (e.g., filtering by 'Web Design' or 'Logo Design'), which was crucial for validating the service quality and converting visitors.
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